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Press Releases 2012

Smarter Security Celebrates 20 Years as Provider of Premium Entrance Control and Outdoor Security Solutions

Company Grows to Own Dominant Market Share in Optical Turnstiles, Builds on Recognition as Emerging Technology Provider of Perimeter Intrusion Detection Systems
Austin, Texas – August 30, 2012

Smarter Security, Inc., today announced that the company is celebrating 20 years in the security industry, a time during which it has grown to be recognized as one the leading providers of premium, innovative entrance control and outdoor security solutions. Central to Smarter Security’s growth is the company’s successful Fastlane® optical turnstile brand which claimed market leadership in 2008, per IMS Research, and now maintains the number one position of optical turnstiles in the Americas with more than 30 percent market share. An expansion into outdoor security in the past decade further strengthened Smarter Security’s industry influence and provides significant opportunity for the company moving forward.

“Our company has witnessed the transformation of the security function as it has made significant advances technologically and moved from the back room to the board room as a larger priority for a growing number of organizations,” said Jeff Brown, CEO of Smarter Security. “We have raised the bar in lobby security by being the first to offer microprocessor-based intelligence and by ushering in optical turnstile designs with elegance and style befitting Class A buildings. Now we are one of the first to put turnstiles on the IP network, delivering even greater ease-of-use and financial return to end users.”

Headquartered in Austin, Texas, Smarter Security has sales representatives in major markets throughout the U.S. During the company’s climb to the top of the optical turnstile space in the Americas, it was recognized four consecutive years as one of the Inc. 5000 fastest-growing private companies in the country. Smarter Security’s entry control solutions are used by more than one-quarter of FORTUNE 100™ companies and grace numerous landmark high-rise towers across the U.S. The company’s expansion into outdoor security contributed to its growth and earned Smarter Security recognition from Frost & Sullivan as an emerging technology company in perimeter security.

“While our company is growing and remains strong,” added Brown, “we also know that intrusion detection outside of buildings is a much larger market than our core business today. Through focused efforts, we are reaching new verticals and larger end users as the effectiveness of Smarter Security’s outdoor security solutions becomes more widely known. We also are working closely with security consultants, systems integrators, and end users to continue to innovate and break new ground in the markets we serve.”

“Smarter Security has always proven to be a responsive and honest partner, and one we can rely on whenever we have inquiries involving products, sales, technical matters, or other aspects related to the security industry,” said Matthew Bade, Vice President of HMA Consulting. “The company’s expertise and open approach to communication demonstrates Smarter Security’s dedication to providing excellent products and service to their clients as well as their commitment to the broader security marketplace.”

Smarter Security assists building owners and property managers in automating lobby security to more effectively protect people and physical assets, lower total costs, and provide a better and more secure experience for tenants and employees. Fastlane optical turnstiles are available with barriers for high security and without barriers for a more open feel and inviting look. Smarter Security’s Door Detective helps security managers further strengthen their building security with tailgate detection technology for access-controlled doors. For outdoor security, Smarter Security provides SmarterFence, a fiber optic perimeter intrusion detection system, and SmarterBeam, a precision-engineered passive infrared motion detector.

Smarter Security will have many of its entry control solutions on display in booth 2707 at the upcoming ASIS conference, happening September 10-12 in Philadelphia.